2015 Digital Marketing Awards

Location3 won numerous awards for digital marketing strategy in 2015.

Here at Location3, performance is in our DNA. As a digital marketing agency that’s been in business for 16 years, improving the performance of our clients’ online marketing programs is something that gives us a tremendous amount of pride. No matter how we go about carefully crafting digital strategies, we’re always asking ourselves if our approach is ultimately going to lead to better performance for our clients.  If our clients are happy, we’re happy. Once in a while we also like to gut-check our strategies, campaigns and client work against the best and brightest in our industry. In 2015, it’s fair to say that we outperformed the competition. Here are the newest additions to our trophy collection:

Best Integrated Campaign – U.S. Search Awards

USSA15 Winner Leveraging our experience in paid search strategy with lead-to-application goals and KPIs, Location3 created a comprehensive plan that used existing geographic data, audience data, previous campaign data and proprietary paid search technology to drive the application volume growth our client, Westwood College, was seeking in a challenging economic environment.  After deploying our proprietary paid search optimization technology the following PPC results were achieved in less than 90 days:

  • Increased overall Click-Thru-Rate from 0.8% to 1.6% (+100%)
  • Increased overall Average Weekly Lead volume by 300%
  • Reduced overall Average Cost-Per-Lead by 50%.

Read the full award-winning case study here.

 

Best Local Campaign – Local Search Association

2015 Ad To Action AwardsOur winning submission included an incredibly successful client campaign the included developing a scalable, localized paid search strategy in addition to connecting online and offline data in order to provide true ROI metrics for our client, Fantastic Sams Hair Salons. After launching our localized paid search strategy, the following PPC results were achieved:

  • 48% average click-to-call conversion rate
  • 27% PPC lead-to-sales ratio
  • $20 additional incremental revenue, per visitor, from PPC campaign customers

Read the full award-winning case study here.

Are you interested in learning how we can develop award-winning strategies and campaigns for your business? Contact Us today.