Franchise Digital Marketing
Marketing Attribution: Data-Driven Model Methodology
In the final installment of our three-part blog series on marketing attribution, our goal…
Franchise Marketing Economics: How to Maximize Ad Spend in 2023
When reviewing data from most 2023 media forecasts from eMarketer and other similar research firms,…
Industry Roundup – January 2023
We are officially one month into 2023! Here is the latest updates for the month…
Marketing Attribution: Building a Framework
In the first part of our blog series focused on marketing attribution, we highlighted some…
2023 Marketing Conferences
Whether you are looking to learn the latest local marketing tactics or want to make…
Marketing Attribution Models
While marketing attribution has evolved significantly over the past five years, many brands and marketers…