Webinar: How Franchisors & Franchisees Can Optimize Revenue Growth Through Integrated Marketing & Operations

We sponsored IFA’s recent Wednesday Wise Webinar hosted by Vera Shafiq & Jennifer Chasteen (SYNERGY HomeCare)  focusing on how marketing technology and data visualization can optimize your media mix strategies. Along with optimizing revenue growth through integrated marketing and operations.

The main areas of discussion were:

• Challenges and successes in integrated data and marketing efforts.
• Strategic synchronization across marketing levels.
• Utilizing technology to optimize marketing and operations.
• Importance of a unified brand message.
• Practical advice for improved coordination.

Watch the full webinar below to learn more: