Tom Lynch
Case Study: How We Maximized Google LSA for Service Brands
Google Local Services Ads continue to be one of the highest-intent, highest-conversion channels for service-based…
Google Is Retiring the Google Guarantee for LSA
On October 20, 2025, Google will officially launch the Google Verified badge for all eligible Local Services Ads…
Amazon’s Exit from Google Shopping Ads: What It Means for Retail Advertisers
Amazon recently announced a significant move in pulling out of Google Shopping ad auctions, a…
Leveling Up With Local Service Ads
Google Local Service Ads (LSA’s) are a powerful tool designed to help local businesses connect…
Why It’s Worthwhile to Properly Manage Apple Maps Listings
Apple Maps: A Brief History Apple Maps was officially released in September of 2012, and…
What It Means to Be An IFA Member
[vc_row][vc_column][vc_column_text] With work environments rapidly changing and traditional ways of doing business evolving like never…