Vera Shafiq
Top 8 Marketing Measurement Mistakes
MEASURING MARKETING IS EASIER SAID THAN DONE Measuring your marketing sounds easy enough, and everyone…
The Power of Geotargeting and Geofencing for Franchise Brands
Location-Based Marketing If you’re in the business of franchise or multi-location marketing, you understand the…
What are Performance Max Campaigns?
What’s the point of PMax? One of the most commonly-used words in marketing-speak these days…
Why Service-Based Franchises are Booming + 5 Marketing Strategies to Drive Growth
Franchising, Especially Service-Based, Heats Up The popularity of entrepreneurship in the USA has trended up…