In an effort to make Search and Maps more inclusive, Google recently announced its release of a new black-owned business attribute! Searches are surging for black-owned businesses, and Google hopes to make it easier […]

  Google Shopping’s Free & Paid Product Listings Explained Google made major changes to its Shopping search in April by including both organic and paid listings in its results. In her article for Search Engine […]

  Any business strategy in the coming months and years requires a strong focus on search engine optimization in order to keep the best information in front of your consumers. COVID-19 has made the need […]

  Consumer Behavior Changes in the COVID-19 Landscape  Let’s start with a no-brainer: COVID-19 is changing consumer behavior. Work lives and personal lives are evolving in light of the pandemic, and so are purchasing priorities. According to […]

  Google has announced in a blog post that organic product listings will be included in its U.S. Shopping search results starting the week of April 27th. Just as Google doesn’t charge sites to be […]