Paid Media

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Industry Roundup: July 2021

Are Your Sites ADA Compliant?  The Americans with Disabilities Act (ADA) celebrated its 31st anniversary this…

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Webinar: How Digital TV Advertising Works

Paid Media Strategist Patience Carter provides a strategic capabilities overview for digital TV advertising with…

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Digital Recap: May 2021

IFA 2021 Marketing, Operations & Development Toolkit, Featuring Location3 The International Franchising Association (IFA) released…

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Industry Roundup: April 2021

WordPress Proposal to Block FLoC  A proposal was put forward last week by a WordPress contributor to block Google’s Federated Learning…

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Digital Recap: Connected TV Continues to Grow

Marketing Trendline – CTV  Marketers seeking to understand the Connected TV (CTV) opportunity will find a…

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Digital Recap: Goodbye User-level Identifiers

Facebook’s New Research on Diversity & Inclusion in Advertising  Diversity and representation matter in advertising,…

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