Paid Search Marketing

Location3 Study on Review Management Featured on Search Engine Land

A Location3 study that examines the relationship between online review management and paid-search conversions reviews was…

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Why Are QSRs Ignoring Paid Search?

Quick Service Restaurants (QSRs) rely heavily on traditional media channels to drive consumers into retail…

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Facebook Ads vs. Boosted Posts

In working with franchise systems across a variety of verticals, we get a lot of…

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How Franchise Brands Can Drive More In-Store Revenue From Holiday Shoppers

Our focus on local search marketing campaigns for franchise brands this holiday season continues with…

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Porter: How to Increase Your Franchise’s In-Store Revenue

The holiday season is go time for retailers and franchisees hoping to cash in on…

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The Next Step in Online to Offline Attribution

A case study recently released by Placed Attribution in conjunction with RetailMeNot shows paid search…

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