Whitespark Releases 2021 Local Search Ranking Factors Report  Whitespark recently released its annual Local Search Ranking Factors survey results. When it comes to Local SEO, these yearly results serve as a guidepost for understanding how best to optimize and impact local rankings on Google. Whitespark surveys the top experts in local […]

  Happy Cyber Monday to You!  Here’s hoping Black Friday and Small Business Saturday turned out the predicted foot traffic! Will this year’s Cyber Monday sales top out last year’s record $10.8 billion? EMarketer is predicting a rise to $12.12 billion, […]

  Search Results in a Continuous Scroll on Mobile  Of note in the Search community, Google is rolling out a continuous scroll for search results on mobile devices. Now, as users search through results on mobile, four […]

  Google Server-Side Tagging Now Out of Beta  Server-Side Tagging in Google Tag Manager removes measurement and advertising tags from your website and puts them into a secure server container. It’s a privacy solution that seeks to […]

  Google Changes Titles for Search Results  Google has confirmed it changed how it creates titles for search result listings. Now, instead of using the searcher’s query to generate titles for search results, Google is using a new […]

  Are Your Sites ADA Compliant?  The Americans with Disabilities Act (ADA) celebrated its 31st anniversary this week – are your websites accessible? ADA protections to provide reasonable accommodation extend to websites! Beyond the desire to be more inclusive (or […]