Franchise Activation Conference 2020 – Event Recap

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Earlier this month we had the distinct honor of hosting the inaugural Franchise Activation Conference, sponsored by our very own franchise marketing platform (LOCALACT) and produced in conjunction with our partners at Google and the International Franchise Association.

The idea was originally conceived earlier this year as our team realized that with all of the challenges faced by franchisees themselves in 2020, a forum didn’t exist for these local business owners to collectively gather to share ideas, personal experiences and success stories among peers. We understand how critically important franchisees are to the franchising industry, and to the global economy as a whole, and our aim was to bring together a variety of thought leaders and experts to talk about how 2020 has reshaped the franchising and present ideas of what a path forward for business in 2021 could look like.

The virtual event featured two days of informative keynote sessions and panel discussions from leaders in franchising, digital marketing, governmental affairs, public policy and more. If you missed the conference itself, you can view both days in full as well as individual sessions on our LOCALACT YouTube Channel.

We’d like to thank our partners at Google and the International Franchise Association for their continued support of our team at Location3, our LOCALACT platform and franchisee support teams, our clients, and the franchising industry. We’re proud of having presented a unique event that was truly the first of its kind for franchisees, and we’re excited to present an even better version again in 2021 as we remain deeply committed to the community that is franchising.

Keeping checking our blog for future event updates and have a happy, healthy and safe holiday season!

 

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