Location3 Head of Local Search Presents at LSA 2017

Location3 Head of Local Search Nick Neels recently attended the Local Search Association’s flagship event, LSA 2017, in San Diego. The annual conference is “the premier gathering for the local marketing ecosystem and focuses on the topics and issues most critical to the industry.”

On the second day of the conference, Neels presented, “Developing a Market Prioritization Model for Greater Effectiveness”. The strategy and insight shared in this presentation was at the heart of Location3’s award-winning case study, which examined the outstanding performance of HoneyBaked Ham through their peak holiday season.

If you have any questions about the presentation or local search marketing in general, let us know in the comments!