Digital Marketing Roundup

Monthly Industry Roundup: February 2016

Location3 Media News: February was a big month in digital marketing with Google’s decision to eliminate…

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Digital Shoptalk Podcast: Google Ends Right Rail Ads

This week’s Digital Shoptalk discusses what search marketers need to know about Google’s decision to end…

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Doing it Right: Influencer Outreach for Travel Brands

On paper, an influencer outreach program for a travel brand is easy money: spend a…

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Marketing Realities in an Election Year

Unless your key markets are in states with an early caucus or primary, you may…

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Google Ends Right-Side Ads: What About Organic?

By now you’ve probably heard the major change Google announced earlier this week. It eliminated…

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Google Ends Right-Side Ads: Local Listing Perspective

Google’s latest SERP update has reduced the overall real estate available to brands and advertisers.…

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