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Digital Shoptalk Podcast: Google Ends Right Rail Ads
This week’s Digital Shoptalk discusses what search marketers need to know about Google’s decision to end…
Doing it Right: Influencer Outreach for Travel Brands
On paper, an influencer outreach program for a travel brand is easy money: spend a…
Marketing Realities in an Election Year
Unless your key markets are in states with an early caucus or primary, you may…
Google Ends Right-Side Ads: What About Organic?
By now you’ve probably heard the major change Google announced earlier this week. It eliminated…
Google Ends Right-Side Ads: Local Listing Perspective
Google’s latest SERP update has reduced the overall real estate available to brands and advertisers.…