Paid Search Marketing

Google Promoted Pins Officially Moves From Alpha to Beta

Google is finally launching a pilot for Promoted Pins within the maps application. This has…

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Major Change Comes to AdWords Ads

Expanded Text Ads Launch Likely the biggest evolution within AdWords since enhanced campaigns melding mobile…

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Digital Shoptalk Podcast: Google Ends Right Rail Ads

This week’s Digital Shoptalk discusses what search marketers need to know about Google’s decision to end…

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Google Ends Right-Side Ads: What About Organic?

By now you’ve probably heard the major change Google announced earlier this week. It eliminated…

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Google Ends Right-Side Ads: Local Listing Perspective

Google’s latest SERP update has reduced the overall real estate available to brands and advertisers.…

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Google Ends Right-Side Ads: PPC Perspective

In a potential industry-changing move, Google has decided to stop serving ads on the right…

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