Location3 Named Agency of Record for Self Esteem Brands
We’re incredibly excited to announce today that Location3 has been selected as the Agency of Record for the global health & fitness pioneer, Self Esteem Brands (Anytime Fitness, Waxing The City, Basecamp Fitness)! As leaders in the franchise marketing industry for more than a decade, we know what it takes to support both franchisors and franchisees in helping them grow their customer base and total revenue.
That’s why we’re thrilled by the opportunity to expand our incredible partnership with Self Esteem Brands; one that first began in February 2016 and has only grown since then to include all advertising and media buying across channels such as linear television, connected television, radio, digital audio & video, national paid media, hyper-local franchisee paid media, location data management and more. As we continue to develop new strategies for reaching more of their target audiences, engage with them in meaningful ways and, ultimately, bring them into the fold of the SE Brands network, we believe our combination of marketing expertise, strategic partnerships and proprietary technology (LOCALACT) gives us a unique approach to helping grow each of their brands and respective local businesses.
“As we continue to advance our vision of improving the self-esteem of the world, Self Esteem Brands signifies the ultimate opportunity for any person to improve their health and well-being at any time,” said Kristen Pechacek, Digital Marketing Director & Certified Franchise Executive at Self Esteem Brands. “In solidifying our partnership with Location3 and further integrating with their innovative franchise marketing platform, LOCALACT, we are confident that our brands and franchisees are in a strong position to gain market share and grow our customer base in 2019 and beyond.”
“We are truly honored to have this opportunity to build upon the incredible growth and success we’ve already achieved with Anytime Fitness and Waxing The City over the past several years,” said Alex Porter, CEO of Location3. “Our team remains committed to crafting unique, scalable marketing programs that drive increased brand awareness and meaningful customer action at the local level. We’re excited for what lies ahead.”
Self Esteem Brands currently encompasses more than 4,000 independently owned and operated franchises in over 30 countries worldwide. As part of our expanded partnership, a key area of focus will be helping individual franchisees effectively market their business locations online and grow in-store revenue using a variety of strategies and tactics. If you’d like to learn more about how Location3 can help your franchise brand increase customers and revenue, feel free to contact us directly and we’ll be sure to follow up!