Paid Search Marketing
Industry Roundup: September 2021
Google Server-Side Tagging Now Out of Beta Server-Side Tagging in Google Tag Manager removes measurement and…
The End of Expanded Text Ads
Google Sunsets Expanded Text Ads in Favor of Responsive Search Ads Automation, machine learning and…
Industry Roundup: March 2021
The Zero Click Debate Search Peacemaker Barry Schwartz has it right – with regard to the zero…
Moving Forward in 2021: Digital Presence
Next in our Moving Forward 2021 series, our Business Development Manager, Julie Whitney, spoke with franchise…
Google to Stop Using User-Level Identifiers
On March 3, Google explicitly stated that once third-party cookies are phased out, it will not build user-level identifiers…
Digital Recap: Adapting to Search Terms Report Data Loss
[vc_row][vc_column][vc_column_text] Google Ads Search Terms Report Update – How to Adapt Google Ads announced changes…