Franchise Digital Marketing
Marketing Attribution: Building a Framework
In the first part of our blog series focused on marketing attribution, we highlighted some…
2023 Marketing Conferences
Whether you are looking to learn the latest local marketing tactics or want to make…
Marketing Attribution Models
While marketing attribution has evolved significantly over the past five years, many brands and marketers…
Industry Roundup – December 2022
The month of December means we are wrapping up 2022. Here are some highlights from…
Industry Roundup – November 2022
The month of November means we are in full swing of the holiday season and…
IFA Toolkit: Enhanced Google Products for Franchises
The International Franchise Association’s 2022 Supplier Source Book Toolkit is the definitive guide to finding…