Franchise Digital Marketing

Marketing Attribution Models

While marketing attribution has evolved significantly over the past five years, many brands and marketers…

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Industry Roundup – December 2022

The month of December means we are wrapping up 2022. Here are some highlights from…

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Industry Roundup – November 2022

The month of November means we are in full swing of the holiday season and…

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IFA Toolkit: Enhanced Google Products for Franchises

The International Franchise Association’s 2022 Supplier Source Book Toolkit is the definitive guide to finding…

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Industry Roundup – October 2022

The month of October we held our annual Marketing Innovation Summit with Google, which has…

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Industry Roundup – September 2022

The month of September was the release of our webinar with the IFA, some upcoming…

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